We have already discussed top 3 features in
our previous blog. We will continue from where we left and discuss other 7
required features for free classified websites. You can visit our previous blog Top 3 considerations while selecting script for free classified sites to find more information about these features.
1. Performance
2. SEO Friendly Website 1. Performance
3. Should Integrate Social Recommendations and Social Media Features
Visit previous blog ( http://free-classifieds-blog.loklist.com/2015/02/top-3-considerations-while-selecting.html
) for more information about all 3 features
4. Responsive design
Don’t buy script if it is
not responsive. Now a days more and more user are moving to mobile and tablet
and visitor count from these devices are increasing every day. It is need of
the hour and in future mobile and tablet unfriendly websites will be replaced
with new websites
5. Easy to use
Free classified website usability is another
feature which is ignored by most of the scripts provider. Usability not only
increase sales, but can also impact free classifieds website's performance in search engines. Whenever
user visits new site, time given to site is proportionate to site's usability.
How many times it happens that you visited a website to post free ads and did not understand
steps to achieve your goal but visited this website again in near future to post free classified ads?
Majority of the users do not visit it again until it is niche site. Free classified sites falls under a generic category where you need to provide clean
and easy to use platform.
6. Logical Site Navigation
One of the thing I like about Apple products are
their intuitive design. You don’t know how to perform action, you guessed and
it worked. This is what logical navigation
is, It help user to perform action without much help. Those free classified sites in India
or elsewhere are easy to understand and easy to use are a pleasure. You can find your
need, and can do what you wanted while visiting websites. Result of it is
better sales, subscriptions, user involvement and repeated visits.
Notification for a free classified
website is must. Some of the notifications are mandatory and some are optional
based on business needs. Notification should be customizable at any point of time. You should be
able to enable and disable them. There should be an option for user to unsubscribe
notifications for all e-mail sent even for free classified ads posted by user. You do not want mail service providers like google, yahoo to
block e-mails from your site for spamming. All your hard work may go in vain if
that happens. Many of the script provider do not have unsubscribe feature for
notifications so you need to ask them explicitly if this exists.
8. Ask seller a question (public and private)
Another feature which enable user to ask question and get answer publicly or privately.
Private questions are useful while negotiating and public question helps to get
more information about the listing. Very useful feature to enable buyer and
seller to talk to each other. I have seen many free classifieds sites in India not having this feature.
9. Removal of ads
You search in yahoo answer and you will find frustrated users asking how to delete ads from some top free classified ads website list in India. These user are frustrated and may not come back again due to bad experience they had with these free classified websites. This feature must be there and should be easy to access. You will find lot of fake ads on free classified websites so there must be an option to complain about ads. I was reading somewhere that someone got frustrated with a real estate agent and he posted ad for male to male massage service and gave this real estate agent phone number.
10. Ads With Media
User should be able
to upload different media like image, video, pdf files etc. It needs integration
with Youtube video, site like Instagram and Picasa which user can refer for
more images and video.
Hope this will help you when you are thinking of starting a new classified website.
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| Free classifieds India |
